Chapter 1. The Ultimate Guide On How To Win SEO Game In 2023 And Beyond


Search engine optimization has become a priority for every online business to help them stand out. Here are some stats to validate this fact that tell why this marketing method is helping businesses sell more:

  • 53 percent of the Internet’s website traffic comes from organic searches, which must make more than half of the total users landing on your website.
  • 92 percent of global searches come from Google images, maps, and searches.
  • SEO leads have a 14 percent of conversion rate.

These stats show that SEO is one of the main traffic sources, and sales businesses should capitalize in the future. So, your marketing needs to have a search engine optimization strategy. The future of search engine optimization will be different, so you need to stay ahead of the curve.

Also, you can read Google’s 2023 updates that can impact and affect your website in the coming year and beyond. So, let’s dive in and get some meaty fish!

What is SEO Marketing

SEO marketing is a large set of practices to ensure better website traffic on any search engine. Google, Bing, and other search engines have their own parameters, and SEO or search engine optimization allows better traffic for your websites.

At the same time, it helps your marketing by bringing more sales and conversions through internet searches. Using this marketing type ensures a better number of users and so more revenue for online businesses. SEO marketers work in this domain and help improve rankings, ensuring better user influx for a website.